Matt Cutts: Can "nofollow" Links Hurt My Site's Google Search Ranking?

Matt Cutts replying the questions raised one of the person from UK.

He asked "I'm building links, not for SEO but to try and generate direct traffic, if these links are no-follow am I safe from getting any Google penalties? Asked another way, can no-follow links hurt my site?
Tubby Timmy, UK"

Matt Cutts Answer: "No, typically nofollow links cannot hurt your site – so upfront, very quick answer on that point," said Matt Cutts, Google's Distinguished Engineer.

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Google’s Matt Cutts On What To Do If Your Site Was Hit By Panda

Matt’s short answer to the question is to make sure to write high quality content, content at the level of published books or in popular magazines.

Cutts explains that Panda launched on February 24, 2011 and this year has been integrated into the “indexing process” where the algorithm is somewhat baked into the normal ranking algorithms. The reason for this is because now the Panda algorithm impacts a “smaller number of sites” and thus is a safer algorithm to run in an automated way.

So if you notice your traffic dropped and you are "not ranking as high as you were," Matt said. Then you should look at the quality of your content and improve on that. Matt also references a post named More guidance on building high-quality sites by Amit Singhal, Google’s head of search.

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How to Accept All Facebook Friends Request in 1 Click

Follow the instructions to accept all your Facebook friend request in just 1 click:

1. Open This Link  http://www.facebook.com/reqs.php
   
   
2. Right click on mouse and clink on "Inspect Element"
   
   
   
   
   
3. Click on the "Console"
   
   
   
   
   
4. Paste given code at console box & hit on the ENTER key and wait for a moment.

javascript:for( i = 1;i<document.getElementsByName("actions[accept]").length;i++){document.getElementsByName("actions[accept]")[i].click();}void(0);

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Keyword Planner Has Replaced Keyword Tool

Google Keyword Tool is no longer available and now replaced by Keyword Planner.

With Keyword Planner, Google combined the functionality of Keyword Tool and Traffic Estimator to make it easier to plan search campaigns. That's why Keyword Tool is no longer available. You can use Keyword Planner to find new keyword and ad group ideas, get performance estimates for them to find the bid and budget that are right for you, and then add them to your campaigns.

To use Keyword Planner for taking keywords ideas, you have to sign in to your AdWords account.

To read complete article, please visit on the link https://support.google.com/adwords/answer/3141229

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9 Proven Ways to Generate Sales Leads

Sales and marketing experts share their lead-generation tips, including the best methods and media for finding prospective customers.

Research found that social media platforms -- Facebook, Twitter, LinkedIn and Pinterest -- aren't very effective at generating quality sales leads. Meanwhile, some of the more effective methods, like executive events, webinars, search marketing and telemarketing, are underutilized.

So how do you determine which methods or media are the best for finding new customers? By testing several different lead generation strategies -- and measuring the results.

To make this task a bit easier, we asked dozens of sales and marketing experts to find out which lead generation methods yielded the best results for themselves or their clients.

1. Customer referrals: Customer referrals are an organization's best friend.An existing customer knows what you are offering and probably has a good idea of what the referred prospect needs,
2. SEO, SEM and PPC: PPC and SEO are the most effective way to generate leads because when companies need IT services, they go to Google and search for IT companies. (Something like 90 percent of consumers -- business or otherwise -- go to Google search first.
   
   To increase the effectiveness of your search engine marketing (SEM) and PPC campaigns, use "long-tail keyword phrases, which are highly targeted search terms typically consisting of three words or more.
3. Cross-promotions and co-marketing: Alliances with complementary, noncompetitive vendors to exchange leads, promote each others' products and services, or any number of other mutually beneficial activities.
4. Providing useful content: Companies that produce educational or informative content can establish thought leadership and generate leads earlier in the buying process, setting the stage to ultimately win the business. By offering prospects helpful information in the form of blogs, whitepapers, ebooks, webinars, case studies or demos, you can win their trust and their business.
5. Speaking at trade shows, conferences and industry events: The best lead generator is to give an event presentation and follow it with customized letters, calls or emails to individuals that you met.
6. Using LinkedIn: Research showed that traffic from LinkedIn generated the highest visitor to lead conversion rate (2.74 percent), almost three times higher than Twitter (.69 percent) and Facebook (.77 percent).
7. Using Twitter: Use Twitter to promote sales, products or services... and utilize hashtags so that potential clients can find your sale or topic.
8. Providing contact information on every website page: With search engines being such an important driver of inbound website traffic, you can't always predict where people are going to enter your website. Having your contact info on every page of your website increases the likelihood that people will contact you.
9. Live chat: most IT pros are looking for fast answers without possibly getting stuck on the phone with a sales person.

Ref: http://www.cio.com

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