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Digital Marketing Strategies that will Boost you Business

Monday, September 15, 2014

Digital Marketing Strategies that will Boost you Business
  • Goal Setting: Digital marketing is a great way for small businesses to prosper. Starting with a solid goal in mind greatly increases your chances of success.
  • Creating a Marketing Funnel: From guest visitor converted into a lead. The most successful businesses have an effective marketing funnel in place. You can think of a marketing funnel in four parts: Awareness, Interest, Desire, and Action.
  • Call-to-action: A call-to-action (CTA) is an image or text that prompts visitors to take action, such as subscribe to a newsletter, view a webinar or request a product demo. An effective CTA results in more leads and conversions for your website.
  • Offers & Discounts: The idea behind to generate leads is to provide offers and discounts. Poeple are more eager as they are looking for offers and discounts. They will fill up the form to avail the the offers and you will get lead that can be converted into a customer or buyer.
  • Driving Traffic: There a variety of ways you can drive traffic to your website.
    • Quality content
    • Keyword strategy
    • Website optimization
    • Social media

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